More than good enough. Heck, blue and gold are the colors of the Cub Scouts in the US, so even that could figure in. Somehow. Maybe.
The other thing that I thought of was the “registered trademark” symbol (R) by the brand name, that maybe it was autocorrected into “rosemary” somehow. That makes even less sense than our other theories, though.
There should be a technical term/industry term for ‘company name written in a custom font in such a way that it can double as a logo’, though. There probably already is one, or maybe several, varying from country/language to country/language. And I could live with rosemary; it rolls off the tongue so much better than ‘company name written in a custom font in such a way that it can double as a logo’.
A text only logo or portion of a logo is a wordmark or logotype.
NB logotype is often used to refer to the whole logo including the logomark (if there is one). And, strictly, a wordmark is often intended to be the complete logo.
I would prefer the rosemary to be the illustrative section, as it is a flavour enhancer to the logotype.
I was wondering if Rosemary is typesetter slang for a ® (possibly translation, since British typesetter slang tends to the vulgar, they would probably call it an r’s hole).
Are those available on video tape? (Asking for a friend.)
I don’t believe “Polyester” belongs on the list, though—at least compared to the content of the films suggested by the other posters. We saw “Polyester,” complete with Odorama cards (bleah), at an art theater in Salt Lake City years ago.
Chiquita operates all over the globe and has a perfect reputation.
Perfect? Aside from running a monopoly, mistreating workers, pollution, trafficking cocaine on their ships, evading laws on land ownership, forcibly preventing workers from joining unions, paying terrorist groups, having ties to terrorist groups, ignoring congressional subpoenas in several countries, making threats, murdering opposition leaders, murdering 47 to 1000 people, using toxic pesticides, forcing 12 hour work days, paying poverty wages, de-funding pensions, and voiding employment contracts.