That which is dead may never die.
In an ironic twist of fate, the entity once known as Gawker Media (then Gizmodo Media Group, then Fusion.NET, then Fusion, then Splinter, then The Onion Group, now renamed G/O Media) is now owned by a vulture capitalist firm: Great Hills Partners.
GH immediately took the axe to the company, sacking forty employees and installing drunken dinosaur and adversarial adman Jim Spanfeller as supreme dictator. Who immediately went to work making the websites shittier (“quadruple the ads per page!”) and tried to sell out what integrity was left by offering “native content” to advertisers.
Currently staff are preparing to work-to-rule as tensions escalate. After the move to a “new”, cockroach-infested and mysteriously stained office in Times Square, the employees are at the tipping point.